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45 CREDITS REQUIRED TO COMPLETE THE SOCIAL MEDIA AND DIGITAL STRATEGY MAJOR:
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| Courses: | 8/8 |
54-1200 | Introduction to Social Media & Digital Strategies | 3 | C |
54-1601 | Consumer Behavior | 3 | C |
53-1520 | Smartphone/photo | 1 | C |
53-1521 | Smartphone/video | 1 | C |
53-1715 | Essentials of Interviewing | 1 | C |
36-1010 | Fundamentals of Interaction | 3 | C |
36-1420 | Scripting for Web and Mobile I | 3 | C |
53-2206 | Social Media Ethics | 3 | C |
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| Courses: | 4/4 |
53-2205 | Writing for Social Media | 3 | C |
54-2607 | Interactive Advertising | 3 | C |
54-2712 | Social Media and PR Strategies | 3 | C |
28-2515 | Marketing Data Analytics | 3 | C |
Choose courses totaling nine (9) credits from the following list of electives: |
| Courses: | 3/4 |
28-2610 | Internet and Mobile Business | 3 | C |
28-3501 | Marketing Case Studies | 3 | C |
36-2421 | Scripting for Web and Mobile II | 3 | C |
36-2606 | Interactive Advertising Campaign | 3 | C |
OR 1 of the following: | |
| 54-2906 Interactive Advertising Campaign Development | 3 | C |
53-2116 | Blogging: Beyond the Basics | 3 | C |
53-2220 | Visual Communication | 3 | C |
53-4523 | Social Media Storytelling | 1 | C |
The following course 54-2704 offered FALL only:
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54-2704 | PR for Arts, Culture & Social Services | 3 | C |
54-3714 | Social Change Communications | 3 | C |
54-3810 | Brand Strategy | 3 | C |
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54-4978 | Agency | 3 | C |
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| Courses: | 2/2 |
28-3416 | Digital Media Strategies | 3 | C |
53-3610 | Social Media and Digital Strategy Practicum | 3 | C |
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This page displays information from the OASIS Catalog. |
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The OASIS system is maintained by the IT department. Program requirement records are maintained by the associate deans in each of their respective schools. |